Water Logo 09'

Artist: Atelier OMOYA +Hara Design Institute, NDC
Material: MONERT™, Ultra water-repellent fabric
Provided by: Unitika Ltd.

The drops of water seeping out are kept under control on the ultra water-repellent fabric as they form letters that spell out the exhibition theme. In a sense, this is a sign made of water.
Fibers given ultra waterrepellent coating at the nano level completely repel the drops of water,
much like a lotus leaf. When the water drops that seep through the fabric to form the logo exceed a certain size, they roll away down the sloping surface.


Point of Design | Atelier OMOYA + Hara Design Institute

Drops of light create a sign on top of ultra water-repellent fabric.
Driven by a hidden mechanism, water seeps through the fabric in groups of drops that spell out "senseware." The fabric slopes gently down to the front, so that whenever a drop reaches a certain size, it naturally begins to roll down the sloping surface under the influence of gravity. A new drop of water grows up to take the place of each drop that rolls away, so the water logo is constantly renewed.
This is the '09 version of the Water Logo fabricated for the Tokyo Fiber exhibition in 2007. New in this version is a ‘reset' function, which occasionally creates a large number of water drops at the top edge, sending an impressive shower of water down the fabric. This shower of light sparkles as if it were raining diamonds. When the shower has passed, not a single drop of water remains on the black fabric, but new drops soon begin to well up and catch the light again. And when they roll away, they have much further to go than in the '07 logo, giving viewers a more satisfying visual experience.